Section 1: Getting Started |
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Lecture 1 |
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02:35 |
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Lecture 2 |
What Does This Course Cover?
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03:17 |
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Lecture 3 |
What You Should Know Before You Start
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02:34 |
Section 2: Picking Powerful Keywords |
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Lecture 4 |
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00:52 |
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Lecture 5 |
Keywords: a Channel to Your Prospects
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02:35 |
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Lecture 6 |
Brainstorming Your Keywords
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05:50 |
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Quiz 1 |
Brainstorming Your Keywords
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7 questions |
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Lecture 7 |
Using Keyword Analysis Tools
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07:43 |
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Lecture 8 |
Links from: Using Keyword Analysis Tools
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00:18 |
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Lecture 9 |
Planning Keyword Strategies
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06:05 |
Section 3: Preparing Your Site |
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Lecture 10 |
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01:04 |
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Lecture 11 |
SEO Starts Before You Build
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01:40 |
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Lecture 12 |
Choosing a Viable Domain Name
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10:54 |
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Lecture 13 |
Links from: Choosing a Viable Domain Name
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00:03 |
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Lecture 14 |
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02:47 |
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Lecture 15 |
Links from: Choosing the Right Host
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00:05 |
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Lecture 16 |
Choosing the Right Development Tool
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03:10 |
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Lecture 17 |
Why You Need TLS and a Mobile-Ready Site
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06:04 |
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Lecture 18 |
Links from: Why You Need TLS and a Mobile-Ready Site Tuesday, June 2, 2015
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00:09 |
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Quiz 2 |
Why You Need TLS and a Mobile-Ready Site
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6 questions |
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Lecture 19 |
Avoiding Things That Hurt SEO
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11:55 |
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Lecture 20 |
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06:26 |
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Lecture 21 |
Links from: It’s Not Just About SEO
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00:02 |
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Lecture 22 |
Who is Building the Site?
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03:08 |
Section 4: Your First Small Steps |
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Lecture 23 |
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00:59 |
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Lecture 24 |
Is Your Site Already Indexed?
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01:57 |
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Lecture 25 |
IMPORTANT UPDATE ABOUT YAHOO!
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00:27 |
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Lecture 26 |
Why Your Site May Not Be Indexed
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05:39 |
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Lecture 27 |
Links from: Why Your Site May Not Be Indexed
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00:09 |
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Lecture 28 |
Understanding the Search Results
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05:39 |
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Lecture 29 |
Links from: Understanding the Search Results
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00:02 |
Section 5: Understanding the Role of Content |
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Lecture 30 |
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01:05 |
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Lecture 31 |
Content is Not King! (But it Is Very Important)
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02:51 |
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Lecture 32 |
You Need High Quality Content
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06:20 |
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Lecture 33 |
Creating (or Buying) Content
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05:23 |
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Lecture 34 |
Links from: Creating (or Buying) Content
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00:13 |
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Lecture 35 |
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05:00 |
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Lecture 36 |
Links from: More Sources of Content
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00:39 |
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Lecture 37 |
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02:51 |
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Lecture 38 |
Duplicate Content: Can it Hurt?
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05:02 |
Section 6: Basic Page Optimization – “Hidden” Code |
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Lecture 39 |
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00:50 |
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Lecture 40 |
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05:39 |
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Quiz 3 |
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3 questions |
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Lecture 41 |
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07:18 |
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Quiz 4 |
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5 questions |
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Lecture 42 |
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01:28 |
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Lecture 43 |
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00:03 |
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Lecture 44 |
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04:13 |
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Quiz 5 |
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4 questions |
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Lecture 45 |
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01:42 |
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Lecture 46 |
Links from: Other Meta Tags
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00:03 |
Section 7: Basic Page Optimization – “Visible” Code |
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Lecture 47 |
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00:51 |
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Lecture 48 |
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03:01 |
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Quiz 6 |
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3 questions |
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Lecture 49 |
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06:05 |
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Lecture 50 |
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04:02 |
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Lecture 51 |
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03:58 |
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Lecture 52 |
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01:10 |
Section 8: Basic Page Optimization – A Few More Good Things |
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Lecture 53 |
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00:27 |
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Lecture 54 |
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02:20 |
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Lecture 55 |
robots.txt & the robots Meta Tag
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04:41 |
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Lecture 56 |
Links from: robots.txt & the robots Meta Tag
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00:02 |
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Lecture 57 |
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01:17 |
Section 9: Using Structured Data Markup |
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Lecture 58 |
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01:11 |
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Lecture 59 |
How Structured Data Markup Can Boost Your Pages
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05:46 |
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Lecture 60 |
Links from: How Structured Data Markup Can Boost Your Pages
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00:06 |
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Lecture 61 |
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04:03 |
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Lecture 62 |
Links from: Picking a Markup Format
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00:02 |
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Lecture 63 |
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02:35 |
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Lecture 64 |
Links from: Using Markup Tools
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00:10 |
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Lecture 65 |
Customizing Your Google Search Results with Markup
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04:07 |
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Lecture 66 |
Links from: Customizing Your Google Search Results with Markup
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00:04 |
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Lecture 67 |
UPDATE: Structured Data Markup Increasing in Importance!
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00:34 |
Section 10: “Submitting” to Search Engines |
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Lecture 68 |
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00:56 |
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Lecture 69 |
The (Worthless) “Submit Your URLs” Pages
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01:19 |
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Lecture 70 |
Links from: The (Worthless) “Submit Your URLs” Pages
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00:08 |
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Lecture 71 |
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01:56 |
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Lecture 72 |
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03:42 |
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Lecture 73 |
Links from: Creating XML Sitemaps
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00:05 |
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Lecture 74 |
Referencing the Sitemap in robots.txt & Pinging the Search Engines
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02:16 |
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Lecture 75 |
Submitting Your Sitemap via Webmaster Accounts
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04:13 |
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Lecture 76 |
Links from: Submitting Your Sitemap via Webmaster Accounts
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00:08 |
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Lecture 77 |
Submitting URLs through Webmaster Accounts
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02:23 |
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Lecture 78 |
Links from: Submitting URLs through Webmaster Accounts
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00:04 |
Section 11: Submitting to Directories |
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Lecture 79 |
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00:41 |
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Lecture 80 |
Search Engines vs. Search Directories
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04:18 |
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Lecture 81 |
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01:55 |
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Lecture 82 |
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02:42 |
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Lecture 83 |
Links from: Submitting to DMOZ.org
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00:03 |
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Lecture 84 |
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04:05 |
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Lecture 85 |
Links from: Finding More Directories
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00:04 |
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Lecture 86 |
Links from: Registering Your Site and Submitting Your Sitemap to Google Sunday,
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00:02 |
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Lecture 87 |
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04:22 |
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Lecture 88 |
Links from: When You’re Asked to Pay
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00:04 |
Section 12: Working with Webmaster Accounts |
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Lecture 89 |
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01:07 |
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Lecture 90 |
What Webmasters Console Do For You
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02:42 |
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Lecture 91 |
Registering Your Site and Submitting Your Sitemap to Google
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03:41 |
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Lecture 92 |
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02:55 |
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Lecture 93 |
The Google Console Search Appearance Area
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02:07 |
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Lecture 94 |
The Google Search Traffic Area
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01:58 |
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Lecture 95 |
The Google Console Index Area
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02:02 |
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Lecture 96 |
The Google Console Crawl Area
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06:17 |
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Lecture 97 |
The Google Console Security Issues, Resources, & Settings
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03:23 |
Section 13: Using Local-Search SEO |
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Lecture 98 |
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01:02 |
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Lecture 99 |
Dissecting Local-Search & Map Results
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03:20 |
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Lecture 100 |
Links from: Dissecting Local-Search & Map Results
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00:08 |
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Lecture 101 |
How the Search Engines Know Where You Are
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04:24 |
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Lecture 102 |
Links from: How the Search Engines Know Where You Are
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00:02 |
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Lecture 103 |
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05:08 |
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Lecture 104 |
Links from: “Localizing” Your Pages
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00:05 |
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Lecture 105 |
Grabbing Control of Your Business Listing
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02:49 |
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Lecture 106 |
Links from: Grabbing Control of Your Business Listing
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00:11 |
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Lecture 107 |
Further “Localization” Techniques
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04:59 |
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Lecture 108 |
Links from: Further “Localization” Techniques
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00:09 |
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Lecture 109 |
Finding Local-Focus Directories
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01:52 |
Section 14: You Must Have Links |
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Lecture 110 |
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00:58 |
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Lecture 111 |
The Most Important (and Difficult) Part of SEO
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03:47 |
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Lecture 112 |
How Google Revolutionized Search with Link Analysis
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03:33 |
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Lecture 113 |
Links from: How Google Revolutionized Search with Link Analysis
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00:02 |
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Lecture 114 |
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01:56 |
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Lecture 115 |
Two Types of Links: “Real” vs. “Fake”
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04:58 |
Section 15: Linking—the Geek Stuff |
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Lecture 116 |
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00:46 |
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Lecture 117 |
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06:17 |
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Lecture 118 |
Links from: Understanding PageRank
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00:04 |
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Lecture 119 |
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04:39 |
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Lecture 120 |
Links from: Finding Pseudo PageRanks
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00:10 |
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Lecture 121 |
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02:50 |
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Lecture 122 |
Links from: Understanding TrustRank
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00:04 |
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Lecture 123 |
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05:18 |
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Lecture 124 |
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03:42 |
Section 16: Designing the Perfect Link |
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Lecture 125 |
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00:56 |
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Lecture 126 |
Putting Keywords into the Anchor Text
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03:48 |
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Lecture 127 |
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04:56 |
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Lecture 128 |
Links from: Googlebomb Lives
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00:02 |
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Lecture 129 |
More Good Things for Links
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10:09 |
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Lecture 130 |
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04:09 |
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Lecture 131 |
What to Watch For: a Linking Summary
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05:17 |
Section 17: The First Places to Get Links |
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Lecture 132 |
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01:03 |
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Lecture 133 |
The 1st Place to Look: “Low Hanging Fruit”
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04:46 |
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Lecture 134 |
Link Analysis Tools: Who Links to Your Competitors?
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04:45 |
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Lecture 135 |
Links from: Link Analysis Tools: Discovering Who Links to Your Competitors
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00:11 |
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Lecture 136 |
Performing a Link Analysis with Majestic
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13:28 |
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Lecture 137 |
Links from: Performing a Link Analysis with Majestic
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00:01 |
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Lecture 138 |
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04:18 |
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Lecture 139 |
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06:26 |
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Lecture 140 |
Links from: Low Value/No Value Links
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00:02 |
Section 18: When You Still Need Links |
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Lecture 141 |
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01:13 |
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Lecture 142 |
Mentioning Your Site in Forums (Be Careful!)
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05:44 |
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Lecture 143 |
Links from: Mentioning Your Site in Forums (Be Careful!)
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00:03 |
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Lecture 144 |
Buying Links (Google Always Hates It)
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06:12 |
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Lecture 145 |
Links from: Buying Links (Google Always Hates It)
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00:02 |
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Lecture 146 |
The Ideal Link Generation Process: “Link Bait”
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03:51 |
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Lecture 147 |
The Future of Link Building? The PR Model
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06:24 |
Section 19: Conclusion |
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Lecture 148 |
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00:30 |
Section 20: Bonus Materials |
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Lecture 149 |
C1 Presentation – July 2015 – The “Evolution” of SEO – Part 1
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18:14 |
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Lecture 150 |
C1 Presentation – July 2015 – The “Evolution” of SEO – Part 2
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18:36 |
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Lecture 151 |
C1 Presentation – July 2015 – The “Evolution” of SEO – Part 3
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18:00 |
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Lecture 152 |
C1 Presentation – July 2015 – The “Evolution” of SEO – Part 4
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08:06 | | | | |